This is an exciting opportunity for a young Social Media Ethusiast to join our passionate and knowledgeable team as a Fashion Marketing Executive in Hyderabad on a permanent basis. Working within the brand team, the executive will be responsible for working with the wider marketing campaign teams toensurere levant content across all channels, that all campaign sareexecuted on time,on budget,and drive therequiredresultsforprofitablecustomeracquisitionandincreasedrevenues. They will be responsible for ensuring high quality social media and editorial content,the support and creationo fall relevant promotional collateral,ensuring brandconsistencyandapositivecustomerexperience.Therightcandidatewillbeanexcellentteam player,have strong communication and social media skills,have a good understanding oflatest trends – both fashion related and what the latest buzz on social media is,betarget-driven,andtakeprideinexceedingcustomerexpectations. Responsibilities: • Styling&CreatingContentfordigitalchannels • Working with the merchandising and web design teamsto create content for website, blog, and any other channelsthat align with SEO and brand guidelines • Assisting with events, shows &shoots • Alignwiththeoverallbrandplan,marketingandcontentguidelinessoastoensurethat the communicationisconsistentacrossallplatformsofthebrand. • Maximisecustomerinterestandsaleslevelsbycreating relevant and engaging content, and ensuring high level of personalized engagement on social media and other digital channels • Preparinganddeliveringmarketingplanswithin key objectives • Generating and executing marketing campaigns across social media platforms such as Facebook,Instagram,YouTube,andmanymore • Generating reports for digital marketing campaigns using data based analytics tools and also presenting this datainan easy to understandformat • Being a mascot for the brand across all communication channels, digital and conventional. Requirements: • Proven skills in photography, videography, photo and video editing • Excellent verbal and written communications skills • Ability to create looks for different styles, occasions and body types • Photogenic, camera friendly and not hesitant to get in front of the camera • Up-to-date with all social media trends • Highly creative with experience in identifying target audiences and devising campaigns that engage, inform and motivate • Active public presence on multiple social media channels and strong social media skills • Strong networking skills • Team player and excited about being part of the growth story of the next big thing in fashion • Additional certification in Fashion or Photography is a plus • Bachelor’s Degree in Fashion Journalism / Marketing / Fashion Marketing / Media or a related field is a plus • Relevant experience is a plus |
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